Ghazaal Vojandi is a master of amalgamation: of mixing typography and art together until the line between the two is blurred, combined. One would expect nothing less from a Central Saint Martin’s graduate, but Vojandi is something special.
For his graduate thesis, he created an auction of promises made by other students, where the promise of experiences such as “Your first sitar lesson” or something more permanent such as “a wooden hand carved and painted sign” were auctioned off, raising 2,300 pounds.
He also experiments with installation, the creation of art based apps (that only become activated when the user is in a certain location), and web design. Vojandi makes us question how much of our day-to-day interaction could be improved, made better, and challenged by art. How much of our menial interaction is wasted on the dull and uninspiring?
Vojandi interacts with global platforms such as Twitter and live streams political tweets on a site called “Instant Archives” bringing us face to face with our own archive fever and hysteria for the digital.
As cheesy as it sounds, Ghazaal Vojandi really does have that rare gift of looking at the entire world as a blank canvas, ready to be explored.
Words / Ruby Giles