Brisbane based photographer Jaala Alex submitted this still life set to us and explained it represented her fear of ageing. Yet all we could see were images of things that reminded us of the delights of youth. Perhaps this was the point.
"Most of the props in the imagery have been broken down or disrupted in a way that destroy their functionality or appeal. The cheesecake, once seductive and delicious, is now smothered by a sickening and sticky substance. The perfectly shaped egg, now has hairline cracks and flaws it didn't used to retain. And the non-reflecting mirrors represent issues relating to self image, and the loss of my own among the fear of ageing", Alex thoughtfully explains.
When asked where the root of this fear came from, an unlikely response– the first episode of Girls when Hannah's parents reveal they will no longer support her financially– actually made the whole concept truly relatable, especially for us at PITCH being a young creative team.
Alex comically, yet warily recalls; "I had a sudden and haunting realisation that somewhere in my very near future, I too will be having the same conversation with my parents. This was really when I realised I had an anxiety about ageing. For me, the fear is multi-faceted. Coming up to my mid-twenties, I worry about what the shit I'm going to do with my life! The responsibilities that come with entering your late 20's and early 30's gives me so much anxiety, it's not funny! The fact that within the next ten years, I will most likely be responsible for someone else's life (one that I have created) is honestly the most terrifying idea. My tits are sagging by the day, and hairline wrinkles are forming around my eyes; the inevitable is happening to me, and I thought this day would never come. While I do know it's not all doom and gloom, I find it much easier to create work when I can tap into something that is real and true to me".
It's undeniable we all wanna be young and hot forever, especially us fashun people, but who knew the idea of ageing could look so good.
Put pastels in it and were hooked.
Words/ Jamie-Maree Shipton