Curtin House’s (Melbourne) newest retail destination, Pet Shop Girls, has an aesthetically delicious online store to match. It stocks all things uber casual, quaint and/or eccentric. If it was a person it would be that dorky kid in high school who suddenly had street-cred when being adorably nerdy and ironic became cool.

The store’s labels include Zucca, Mercibeacoup, Ne-Net and more, specialising in ridiculously cute socks including Frapbois’s marvellous paddle-pop inspired thigh highs. The site is incredibly uncluttered and easy to use, with each item accompanied with a helpful description.

Native to Melbourne? Go experience the space in all its 3 dimensional beauty, you animals.

http://petshopgirlsshop.com/